Glossier Balmdega (NYC Summer Pop-Up)
Glossier SoHo
72 Spring St, New York, NY 10012
https://www.glossier.com
Dates
July 14 – August 31, 2026
Overview
Glossier transformed its SoHo flagship into a New York-inspired “Balmdega,” celebrating with merchandise, giveaways, and Big Apple-themed experiences throughout the summer.
There will also be exclusive NYC merch:
SoHo Flagship Baseball Cap
I Love NY Balm Dotcom
Big Apple Tee
Apple Baby Keychain
Big Apple Sticker Pack
On our visit, we won the new strawberry balm dotcom!